Marketing Lead

Corto Pty Ltd

Job Overview

Location

Sydney, New South Wales, Australia

Employment Type

Full-time

Work Arrangement

Hybrid

Sector

Information Technology & Software

Experience Level

Mid-level (3-5 years)

Application Deadline

June 3, 2026

About the Company

LawY is at the forefront of revolutionizing the legal industry with AI-powered software. Our mission is to empower legal professionals by providing them with trusted AI tools that reclaim their time and enhance client outcomes. Built by legal experts, LawY has evolved from trusted legal research to encompass drafting, contract intelligence, and matter analysis.

We are experiencing a significant growth phase, having achieved product-market fit and a strong user base. This is an exciting opportunity to join a company that is scaling a solution lawyers genuinely want to adopt, making a tangible difference in their daily work.

LawY is part of the ATI Group, a global leader in legal software, providing the stability of an established business with the agility and innovation of a startup. We are committed to fostering an inclusive, people-first culture, breaking down barriers to potential and supporting our team's well-being and career growth.

Job Description

Join LawY as the second-in-command to our Head of Marketing, contributing to a dynamic startup within an established global business that is pioneering AI in legal technology.

This role is instrumental in shaping LawY's growth trajectory, aiming to scale our customer base significantly over the next year. You will be responsible for building and executing global marketing campaigns within a supportive and collaborative team environment.

This is a flexible, hybrid position based in Sydney, requiring two days per week in the office, offering a blend of strategic input and hands-on execution.

Required Skills

B2B MarketingMarketing CampaignsContent MarketingEmail MarketingEvent MarketingPartnership MarketingBrand ManagementCopywritingHubSpotWebflowAdobe Creative Suite

Key Responsibilities

Strategize, execute, optimize, and amplify end-to-end marketing campaigns across content, email, events, and partnerships.
Manage stakeholders across functions and present to senior leadership when necessary.
Champion the brand story by developing voice, defining messaging, and crafting compelling copy.
Collaborate with product, engineering, operations, and sales teams to drive key marketing objectives.
Monitor performance, advocate for methodical testing and optimization, and identify new growth opportunities.
Assist with ad hoc marketing and support tasks across the team.

Qualifications

5-7 years of experience in B2B marketing roles, preferably in a startup, scale-up, agency, or tech environment.
Experience in startup or scale-up environments where adaptability to changing goals is key.
Some team management experience.
Generalist experience with depth across multiple channels (paid, content, brand, events, email, partnerships).
Proven track record of running campaigns end-to-end, from strategy through execution to measurement and optimization.
Proficiency in HubSpot, Webflow (or equivalents), and Adobe Creative Suite (or equivalents).
Strong copywriting skills with a keen eye for messaging, capable of writing for technical or skeptical audiences.

Benefits & Perks

Your work matters: solve real-world problems that improve legal professionals' efficiency.
Make an impact: gain autonomy and work on complex projects.
Work with authentic, passionate, and collaborative people.
Experience genuine startup energy backed by a large legal software company.
Flexible and hybrid working arrangements.
Career and learning opportunities for growth within a scaling business.
Opportunities for fun, celebrations, socials, and sports teams.
Access to unique programs like LEAP Home for primary residence purchase support.
Well-being benefits including additional time off and gym membership.
Fast-paced tech environment focused on innovation and self-disruption.

How to Apply

To apply for this role, click the Apply button on this page and follow the instructions.

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The Australian legal tech landscape is experiencing rapid expansion, driven by innovative AI solutions designed to enhance efficiency for legal professionals. As a pivotal Marketing Lead, you will serve as the second-in-command to the Head of Marketing, playing a crucial role in scaling LawY's customer base from hundreds to thousands within the next year. This position demands expertise in AI-driven marketing strategies, B2B SaaS growth, and brand storytelling. Your impact will directly influence LawY's market penetration and establish it as a trusted authority in legal AI, significantly contributing to the company's return on investment and overall growth trajectory.