DIGITAL MARKETING LEAD

YA-LO

Job Overview

Location

Remote

Salary

NGN 350,000 - 500,000 monthly

Employment Type

Full-time

Work Arrangement

Hybrid

Sector

Sales & Marketing

Experience Level

Senior (5-8 years)

About the Company

YA-LO is a forward-thinking company operating in a hybrid work environment, committed to innovation and growth. The company values a data-driven approach and fosters collaboration between its marketing, sales, and product teams. YA-LO aims to leverage digital marketing to achieve significant lead generation and conversion targets.

Job Description

YA-LO is seeking a dynamic Digital Marketing Lead to spearhead our online marketing initiatives in a hybrid work environment.

In this pivotal role, you will develop and execute comprehensive digital marketing strategies, encompassing SEO, SEM, PPC, email, social media, and content marketing.

Your primary focus will be on driving lead generation and conversions, managing marketing budgets, and tracking return on investment. You will also lead and mentor a digital marketing team, utilizing analytics tools to measure performance and inform strategy.

To apply for this role, click the Apply button on this page and follow the instructions.

Required Skills

Digital Marketing StrategySEOSEMPPCEmail MarketingSocial Media MarketingContent MarketingLead GenerationConversion OptimizationBudget ManagementROI AnalysisTeam LeadershipGoogle AnalyticsGoogle Ads

Key Responsibilities

  • Develop & execute end-to-end digital marketing strategies
  • Lead campaigns across SEO, SEM, PPC, email, social & content marketing
  • Drive lead generation and conversions
  • Manage budgets and track ROI
  • Lead & mentor a digital marketing team
  • Analyze performance using Google Analytics, Ads & other tools
  • Collaborate with Sales, Product & Customer teams
  • Oversee the strategy and execution of social media marketing across various platforms

Qualifications

  • Bachelor’s degree in Marketing or related field
  • Minimum 4 years’ experience in Digital Marketing
  • Strong knowledge of SEO, SEM, social media & paid advertising
  • Proficiency in Google Analytics & Google Ads
  • Data-driven mindset with strong leadership skills

How to Apply

This job has expired

Lead our digital marketing efforts and drive impactful campaigns across all online channels. You will be responsible for developing and executing comprehensive strategies that enhance lead generation, boost conversions, and strengthen our brand presence. This role is pivotal in shaping our digital footprint and achieving ambitious marketing objectives.

Posted Date

February 21, 2026

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