Marketing Executive

Uncover

Job Overview

Location

Lagos, Lagos, Nigeria

Employment Type

Full-time

Work Arrangement

On-site

Sector

Retail & E-commerce

Experience Level

Junior (1-3 years)

Application Deadline

April 28, 2026

About the Company

Uncover was established by a group of visionary, Nairobi-based women dedicated to revolutionizing the skincare industry for women in Africa and globally. The brand is built on the principles of celebrating individuality, fostering self-confidence, and providing innovative, science-backed skincare solutions that deliver real results.

By uniquely blending advanced K-Beauty technology with the natural richness of African botanicals, Uncover empowers women to make educated and effective choices for their skincare routines. Since its founding in 2020, the company has expanded its operations across Africa, with key headquarters established in Lagos, Nigeria, and Kenya, positioning itself as a leader in the continental beauty market.

Job Description

Uncover is searching for a smart, proactive, and creative Marketing Executive to join our team in Lagos. We are looking for a bold individual who isn't afraid to challenge conventions, thinks critically, takes ownership of projects, and thrives in a collaborative environment to build impactful ideas.

In this role, you will be at the heart of our offline marketing efforts, working closely with sales teams and agencies to execute exciting initiatives like in-store promotions and mall activations. You will ensure our brand looks its best across all retail locations by implementing merchandising strategies and managing brand visibility materials. Your responsibilities will also include managing our team of Beauty Advisors, coordinating brand events, and keeping a close eye on market trends and competitor activities.

This is a fantastic opportunity for a marketer with a strong understanding of consumer behavior to influence brand strategy and drive growth. You will manage budgets, build vendor relationships, and report on campaign performance to ensure a strong return on investment.

To apply for this role, click the Apply button on this page and follow the instructions.

Required Skills

Shopper MarketingMerchandisingBrand ManagementEvent CoordinationMarket ResearchBudget ManagementVendor ManagementCampaign Analysis

Key Responsibilities

  • Collaborate with the sales team and external agencies to execute offline marketing initiatives, including in-store promotions and mall activations.
  • Execute merchandising strategies and planograms across all retail locations to ensure brand consistency.
  • Oversee the distribution of visibility materials and ensure all brand assets align with brand guidelines.
  • Manage and support Beauty Advisors across various stores in Nigeria, ensuring they meet monthly targets.
  • Plan and execute promotional activities such as exhibitions, street activations, and brand events.
  • Monitor competitor activity, customer preferences, and market trends, sharing weekly insights.
  • Track marketing spend to ensure activities remain within approved budgets.
  • Build and maintain strong relationships with vendors, negotiating competitive pricing.
  • Track, analyze, and report on the performance and ROI of offline campaigns.

Qualifications

  • Bachelor’s degree in Marketing, Business, or a related social science field.
  • A minimum of 2 years of relevant experience in a similar marketing role.
  • Strong understanding of consumer behavior and current market trends.
  • Ability to identify strategic opportunities that can influence brand strategy.
  • Excellent analytical, communication, and digital proficiency skills.

How to Apply

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Nigeria's beauty and skincare market is rapidly expanding, creating a prime opportunity for innovative brands to connect with consumers. As a Marketing Executive, you will drive on-the-ground brand presence through strategic shopper marketing and retail merchandising. This role requires a deep understanding of brand activation tactics, consumer behavior analysis, and vendor management. Your work will directly impact brand visibility, market penetration, and sales growth across all retail channels. You will be instrumental in executing campaigns that resonate with our target audience, ensuring Uncover stands out in a competitive retail landscape.

Posted Date

April 13, 2026