Paid Media Specialist (Remote)

Horizon Outdoor Hospitality

Job Overview

Location

Remote

Salary

USD 5,500 monthly

Employment Type

Contract

Work Arrangement

Remote

Sector

Sales & Marketing

Experience Level

Junior (1-3 years)

Application Deadline

May 3, 2026

About the Company

Horizon Outdoor Hospitality is a distinguished provider of management and consulting services tailored for RV resorts, parks, and campgrounds. The company is dedicated to enhancing operational efficiency, financial performance, and the overall guest experience for its clients.

Their strategic approach focuses on delivering consistent, high-quality service, aiming to be the best in the industry rather than merely the largest. This client-centric philosophy fosters long-term relationships and ensures that each property under their management achieves its full potential.

Job Description

Horizon Outdoor Hospitality is seeking a skilled Paid Media Specialist to join their team for a focused 4-month engagement. This role is crucial for enhancing performance marketing across a diverse portfolio of RV resorts, campgrounds, and outdoor hospitality properties.

Your primary objective will be to drive bookings and optimize return on ad spend through expert execution and continuous improvement of Google Ads and other paid channels. The ideal candidate is highly analytical, possesses meticulous attention to detail, and thrives in an environment where performance improvements can be rapidly identified and implemented within existing campaign structures.

Key responsibilities include managing and optimizing Google Ads campaigns (search, display, remarketing, Performance Max), refining budgets, bidding strategies, and targeting based on performance data. You will also support and optimize Meta (Facebook & Instagram) campaigns, analyze campaign performance across platforms, and translate data into actionable insights.

This is a fully remote position, requiring reliable internet access and a dedicated work environment. The engagement is for 4 months with a monthly compensation of $5,500, starting immediately.

To apply for this role, click the Apply button on this page and follow the instructions.

Required Skills

Google AdsMeta AdsGoogle Analytics 4Google Tag ManagerConversion TrackingPerformance OptimizationCampaign ManagementBidding StrategiesAudience TargetingROAS

Key Responsibilities

Manage and optimize Google Ads campaigns (search, display, remarketing, Performance Max) with a focus on driving bookings and improving performance
Continuously refine campaigns, budgets, bidding strategies, and targeting based on performance data
Identify opportunities to improve efficiency and support the growth of high-performing campaigns
Support and optimize Meta (Facebook & Instagram) campaigns, including audience targeting, creative testing, and retargeting
Align campaign execution with property-level demand, seasonality, and occupancy goals
Monitor and analyze campaign performance across Google Ads, Meta, and GA4
Translate data into clear insights and actionable optimizations
Track conversions and key performance metrics to improve campaign efficiency
Support reporting and communicate performance updates to internal teams
Partner with internal teams to align messaging, offers, and creative with campaign goals
Assist in launching campaigns tied to promotions, events, and occupancy needs
Help ensure landing pages and website experiences support conversion
Assist with website updates to support campaigns, promotions, and conversion optimization
Support content development such as blog posts or SEO-focused updates
Contribute to broader marketing initiatives that improve traffic, engagement, and bookings

Qualifications

2–4+ years of hands-on experience managing Google Ads, with a focus on search and conversion-driven campaigns
Experience building and launching campaigns, including setup, structure, and ongoing optimization
Strong experience with conversion tracking setup, validation, and troubleshooting across Google Ads, Google Tag Manager, and GA4
Hands-on experience using Google Tag Manager to deploy and manage tags, events, pixels, and tracking updates
Experience optimizing campaigns for performance metrics such as conversions, CPA, and ROAS
Working knowledge of Meta (Facebook & Instagram) Ads, including audience targeting and campaign management
Strong analytical skills with the ability to interpret data and implement optimizations
High attention to detail and ability to manage multiple campaigns simultaneously
Experience in hospitality, travel, or booking-driven businesses (Preferred)
Experience managing campaigns with seasonality or fluctuating demand (Preferred)
Agency or multi-location brand experience (Preferred)
Highly responsive and able to move quickly in a fast-paced environment
Proactive in identifying opportunities and solving problems
Clear, concise communicator of performance and next steps
Comfortable working independently and owning outcomes
Collaborate effectively while working independently
Maintain a positive, solution-oriented mindset
Balance high standards with a sustainable work pace

Benefits & Perks

Position Length: 4 months
Compensation: $5,500 monthly
Focus: Paid media execution and performance optimization
Start: Immediately
Fully remote position
Requires reliable internet access and a dedicated work environment

How to Apply

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The outdoor hospitality sector is experiencing significant growth, driven by increased demand for leisure travel and unique experiences. This role is pivotal in leveraging digital channels to capture this market. Key technical skills include Google Ads optimization, Meta Ads management, GA4 analytics, and conversion rate optimization. Your impact will directly influence booking volume and return on ad spend, signaling a critical contribution to revenue generation and client portfolio expansion.