SOCIAL MEDIA & GROWTH LEAD

Confidential Employer

Job Overview

Location

Abuja, Nigeria

Salary

NGN 350,000 monthly

Employment Type

Full-time

Work Arrangement

Hybrid

Sector

Sales & Marketing

Experience Level

Mid-level (3-5 years)

Application Deadline

May 2, 2026

About the Company

This organization is dedicated to improving maternal and child health through innovative app-based solutions.

They are committed to providing accessible and reliable healthcare information and services to families.

Job Description

We are looking for a talented Social Media & Growth Lead to join our team in Abuja.

This hybrid role is crucial for driving our brand's online presence and achieving significant growth targets.

You will be responsible for developing and executing comprehensive social media strategies that align with conversion goals.

Key duties include managing the content calendar, overseeing content production, and ensuring consistent daily posting across all platforms.

Identifying and scaling high-performing content formats will be essential to maximizing engagement and reach.

To apply for this role, click the Apply button on this page and follow the instructions.

Required Skills

Social Media ManagementContent StrategyAudience GrowthConversion OptimizationCopywritingCanvaCapCutDigital Marketing

Key Responsibilities

  • Align content with conversion goals and drive growth strategies.
  • Plan and manage the content calendar across various social media platforms.
  • Supervise content production and ensure daily posting.
  • Identify and scale high-performing content formats to maximize engagement.

Qualifications

  • Minimum of HND/B.Sc.
  • 3+ years of experience in social media or digital growth roles.
  • Proven track record of audience growth and conversions.
  • Strong copywriting skills (hooks, captions, scripts, CTAs).
  • Proficiency in tools like Canva, CapCut, etc.
  • Experience in health, maternal care, or app-based products is a plus.

Benefits & Perks

  • Competitive salary

How to Apply

Send your CV to: birthsafehr@gmail.com Use “Social Media & Growth Manager” as the subject line

The digital marketing landscape in Abuja is rapidly evolving, with a strong emphasis on app-based products and health services. This role is crucial for driving user acquisition and engagement within this niche. Key technical skills include content strategy, conversion rate optimization (CRO), and social media analytics. The Social Media & Growth Lead will directly influence customer acquisition cost (CAC) and lifetime value (LTV), significantly impacting the company's growth trajectory and market leadership.

Posted Date

April 25, 2026