About the Company

This role is with a fashion brand seeking a Marketing Strategist to drive growth and positioning through strategic marketing, campaigns, and partnerships. The company emphasizes brand consistency across all customer touchpoints and requires collaboration with creative and social media teams. The role involves conducting market research and competitive analysis, leading brainstorming sessions, and presenting campaign insights to management.

Job Description

We are hiring a Marketing Strategist to drive the growth and positioning of our brand through strategic marketing initiatives, impactful campaigns, and key partnerships.

This role is crucial for ensuring brand consistency across all customer touchpoints and requires a deep understanding of the fashion industry.

Key responsibilities include developing and executing comprehensive brand strategies and leading impactful campaigns and product launches from conception to completion.

You will collaborate closely with our creative and social media teams to ensure cohesive brand messaging and execution.

Conducting thorough market research and competitive analysis will be essential to inform our strategic decisions and identify new opportunities.

To apply for this role, click the Apply button on this page and follow the instructions.

Required Skills

Brand StrategyCampaign ExecutionProduct LaunchesBrand ConsistencyMarket ResearchCompetitive AnalysisSocial Media CollaborationCreative Collaboration

Key Responsibilities

  • Develop and execute brand strategies
  • Lead campaigns and product launches
  • Ensure brand consistency across all customer touchpoints
  • Collaborate with creative and social media teams
  • Conduct market research and competitive analysis
  • Lead brainstorming sessions and strategy planning
  • Present campaign insights and recommendations to management

Qualifications

  • 2–3 years of experience (Fashion brand experience is compulsory)
  • Strong understanding of marketing principles
  • Excellent communication and presentation skills
  • Ability to work in a hybrid environment (3 days onsite)

How to Apply

This job has expired

The fashion industry in Lagos is rapidly evolving, with a strong emphasis on strategic brand positioning and impactful marketing campaigns. This role is crucial for driving brand growth and enhancing market presence within this dynamic sector. You will leverage key skills in brand strategy development, campaign execution, and market analysis. Your contributions will directly influence the brand's success, ensuring consistency across all touchpoints and driving measurable results in a competitive market.

Posted Date

April 12, 2026