Social Media Officer at So Fresh Neighbourhood Market

So Fresh Neighbourhood Market

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Job Overview

Location

Ikeja, Lagos, Nigeria

Employment Type

Full-time

Work Arrangement

On-site

Sector

Retail & E-commerce

Experience Level

Junior (1-3 years)

About the Company

So Fresh Neighbourhood Market is a vibrant retail establishment focused on providing fresh, high-quality products to its local community. The market prides itself on offering a convenient and pleasant shopping experience, emphasizing freshness, variety, and excellent customer service. With a commitment to serving its neighbourhood, So Fresh Neighbourhood Market aims to be the go-to destination for daily groceries and household needs. They foster a welcoming atmosphere and strive to meet the evolving demands of their customers.

Job Description

So Fresh Neighbourhood Market is looking for a creative and results-oriented Social Media Officer to join their team.

This role is essential for enhancing the brand's online presence, engaging with customers, and driving sales through compelling social media content.

If you have a passion for digital marketing and a knack for creating engaging content, we encourage you to apply.

To apply for this role, click the Apply button on this page and follow the instructions.

Required Skills

Bachelor’s degree in marketing, Communications, Public Relations, or related field2 - 3 years’ digital/social media marketing experienceSocial media management for B2C brandsContent creation tools (Canva, Inshot)Instagram, Twitter, Facebook, Pinterest, Telegram, TikTokStorytelling and copywriting skills

Key Responsibilities

Develop and implement social media strategies to increase brand awareness.
Create engaging and visually appealing content (graphics, videos, Reels).
Manage and grow social media communities across various platforms.
Monitor social media trends and competitor activities.
Analyze social media performance and report on key metrics.

Qualifications

Bachelor’s degree in marketing, Communications, Public Relations, or related field.
2 - 3 years’ digital/social media marketing experience.
Hands-on experience with social media management for brands with portfolio.
In-depth knowledge and experience of content creation and management on Instagram, Twitter, Facebook, Pinterest, Telegram, TikTok etc. for B2C brands.
Experience with social media content creation tools like Canva, Inshot, etc.
Creativity and ability to conceptualize engaging content with different medium – graphics, videos, Reels etc.
Strong storytelling and copywriting skills.
Sales-driven, results-oriented, and target-driven attitude.
Impeccable customer service skills.
Excellent interpersonal communication skills, both verbal and written.

How to Apply

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The Nigerian retail sector, particularly in urban centers like Lagos, is rapidly evolving with a strong digital presence. This Social Media Officer role is crucial for enhancing brand visibility and customer engagement for a neighborhood market. Key technical skills include content creation, social media analytics, and platform management (Instagram, Facebook, TikTok). The position's impact is on driving brand awareness, customer loyalty, and ultimately, sales growth through strategic digital campaigns. Success signifies a talent for creative content and effective online community building.