Social Media Coordinator
Perelel
Job Overview
Location
Remote
Employment Type
Full-time
Work Arrangement
Remote
Sector
Media Advertising & Communications
Experience Level
Junior (1-3 years)
Application Deadline
June 23, 2026
About the Company
Job Description
Perelel is at an exciting stage of growth, transitioning from a recognized prenatal authority to a leading force in women's health. This pivotal moment offers a unique opportunity to directly influence how the brand is perceived as it expands its reach.
As a Social Media Coordinator, you will play a key role in scaling Perelel's organic presence across platforms like Instagram, TikTok, Pinterest, and YouTube. This position is a dynamic blend of content creation and creator operations, empowering you to produce compelling content and manage a network of external creators.
Reporting to the Director of Social Media, you will collaborate closely with the in-house Creative team, agency partners, and freelance designers. This hands-on role provides significant ownership from day one, allowing you to build systems and manage external relationships that drive organic growth.
Your responsibilities will include producing social-first video content, appearing on camera, developing recurring content series, and adapting brand campaigns for social media with a creator-native sensibility. You will also be responsible for sourcing, vetting, and onboarding creators, writing creative briefs, managing the end-to-end creator workflow, and maintaining a creator database.
In addition to content and creator management, you will support day-to-day community management, assist with content calendar management and publishing, pull performance data for reporting, and coordinate with the creative team on asset delivery. You will also support campaign launches and product drops with real-time social coverage.
To apply for this role, click the Apply button on this page and follow the instructions.
Required Skills
Key Responsibilities
- Produce social-first content across Instagram and TikTok (Reels, carousels, Stories, and TikTok-native formats)
- Shoot and edit short-form video content on iPhone, including on-camera content, product demos, lifestyle footage, and behind-the-scenes moments
- Be comfortable and confident on camera, appearing as a relatable voice for the brand
- Develop and contribute to recurring content series and evergreen formats
- Concept and pitch new content ideas regularly
- Adapt brand campaigns for social with a creator-native sensibility
- Stay ahead of platform trends, audio trends, and cultural moments relevant to the audience
- Source, vet, and onboard creators for Perelel's organic creator network
- Write and manage creative briefs for creators
- Own the end-to-end creator workflow: outreach, contracting, briefing, content review, feedback, asset collection, and performance tracking
- Build and maintain a creator database organized by niche, audience, lifecycle stage, content style, and past performance
- QC all incoming creator content against brand guidelines, compliance requirements, and platform best practices
- Manage creator relationships with warmth and professionalism
- Track creator content performance and surface insights
- Support day-to-day community management across platforms, responding to comments and DMs
- Assist with content calendar management, scheduling, and publishing
- Pull and organize performance data to support weekly and monthly reporting
- Coordinate with the in-house Creative team and freelance designer on asset delivery timelines
- Support campaign launches, product drops, and brand activations with real-time social coverage
Qualifications
- 1-2 years of experience in social media and content creation, ideally in DTC, wellness, beauty, or women's health
- Portfolio includes Reels, TikToks, and carousels personally shot, edited, and published
- Comfortable and natural on camera
- Experience sourcing and managing creators or UGC contributors
- Organized and operationally sharp
- Ability to move fast without sacrificing quality
- Clear, concise communicator
- Strong aesthetic sense for content that feels authentic and belongs in a feed
Benefits & Perks
- Competitive salary package
- Comprehensive health, dental, and vision insurance
- Generous PTO and company holidays
- Perelel product discount
- Opportunity to shape the people function at a mission-driven company improving women's health
How to Apply
To apply for this role, click the Apply button on this page and follow the instructions.
Join Our Communities
The digital landscape for women's health is rapidly expanding, with a growing demand for authentic and engaging content. This role is crucial for scaling Perelel's organic social media presence across key platforms like Instagram, TikTok, Pinterest, and YouTube. You will be instrumental in transforming Perelel from a prenatal authority into a leading voice in women's health. Your responsibilities will encompass content creation, creator operations, and community management, directly impacting brand visibility and audience engagement. Key technical skills include short-form video editing, platform trend analysis, and creator relationship management. This position offers significant ownership and the opportunity to influence business ROI through strategic organic growth.
Posted Date
June 9, 2026
SOCIAL MEDIA SPECIALIST (HYBRID)
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