Business Development Officer (OOH Advertising | Lagos Island)

Confidential Employer

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Job Overview

Location

Marina, Lagos, Nigeria

Employment Type

Full-time

Work Arrangement

On-site

Sector

Sales & Marketing

Experience Level

Mid-level (3-5 years)

About the Company

This confidential employer is a dynamic and rapidly expanding force within the Out-of-Home (OOH) advertising sector. They specialize in leveraging strategic outdoor placements to create impactful and highly visible campaigns for a diverse range of clients.

With a focus on innovation and market penetration, the company is dedicated to transforming how brands connect with their target audiences in public spaces. They offer a comprehensive suite of advertising solutions, utilizing premium assets across key urban locations.

Joining this team means contributing to a forward-thinking organization that thrives on creativity, commercial drive, and delivering measurable results for its clients in the competitive marketing communications landscape.

Job Description

We are actively seeking a highly motivated and commercially astute Business Development Officer to join a rapidly expanding leader in the Out-of-Home (OOH) Advertising industry.

This pivotal role is designed for a professional passionate about client acquisition, revenue generation, and strategic sales. You will be instrumental in driving market expansion across key areas of Lagos Island, including Marina, Victoria Island, Ikoyi, and Lekki.

Required Skills

Client AcquisitionRevenue GrowthStrategic SellingNegotiationRelationship ManagementConsultative SellingCommunicationProfessional IntegrityBusiness DevelopmentSales

Key Responsibilities

Drive client acquisition and revenue growth across premium advertising assets.
Build and manage a strong pipeline of prospective clients.
Maintain and grow existing client relationships through upselling and value delivery.
Sell consultatively, helping clients maximize advertising ROI.
Collaborate with internal teams to deliver seamless campaign execution.
Spot trends and unlock new business opportunities within the marketing communications space.

Qualifications

Proven 2-3 years of experience in Business Development or Sales, with a preference for OOH advertising, media, or marketing communications sectors.
Strong negotiation and relationship management skills.
Demonstrated ability to sell strategically and consultatively.
Highly driven, target-oriented, and proactive approach to work.
Excellent communication skills and unwavering professional integrity.

How to Apply

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<p>As a Business Development Officer, you will be at the forefront of driving revenue growth and expanding our client base within the dynamic Out-of-Home (OOH) advertising sector. Your daily activities will involve identifying and engaging new prospective clients, building robust sales pipelines, and nurturing existing relationships through strategic upselling.</p> <p>Success in this role is measured by your ability to consistently meet and exceed sales targets, effectively manage client portfolios, and collaborate seamlessly with internal teams to ensure flawless campaign execution. You will play a crucial part in helping clients maximize their advertising ROI and identifying emerging market trends to unlock new business opportunities.</p>