Social Media Manager (Beauty Industry)

HireHawk

Job Overview

Location

Remote

Salary

CAD 5,000 - 6,000 monthly

Employment Type

Full-time

Work Arrangement

Remote

Sector

Sales & Marketing

Experience Level

Mid-level (3-5 years)

Application Deadline

June 16, 2026

About the Company

HireHawk is a forward-thinking staffing and recruitment firm dedicated to connecting skilled professionals with U.S. and Canadian companies. We specialize in building high-performing remote teams, operating with a remote-first philosophy and a strong emphasis on outcomes.

Our mission is to make meaningful remote opportunities accessible to exceptional talent worldwide. By joining HireHawk, professionals gain access to leading companies seeking dedicated individuals ready to make a significant impact. We foster a culture of ownership and provide opportunities for career growth, collaboration, and work-life balance, enabling our network to thrive from anywhere.

Job Description

We are seeking a talented Social Media Manager to join our dynamic team, focusing on the vibrant beauty industry.

In this role, you will be responsible for developing and executing comprehensive social media strategies that enhance brand visibility, engagement, and customer loyalty.

You will craft compelling, platform-specific content, manage content calendars, and actively engage with our online community to foster a strong brand presence.

This position requires a creative and analytical individual who can translate brand positioning into impactful social media campaigns.

To apply for this role, click the Apply button on this page and follow the instructions.

Required Skills

Social Media ManagementContent CreationCommunity ManagementContent Calendar ManagementSocial Media AnalyticsBrand VoicePlatform-Native ContentWriting SkillsRemote WorkOwnership Mindset

Key Responsibilities

  • Build and own a social content engine that consistently increases reach, engagement, and brand trust across priority channels (ex: Instagram, TikTok, YouTube Shorts).
  • Create and manage a clear, realistic content calendar that connects launches, promos, and evergreen storytelling.
  • Write high-performing captions, hooks, and community prompts that match the brand voice and drive action.
  • Publish, schedule, and optimize content (format, timing, hashtags/SEO, trends) based on what the data says is working.
  • Lead community management: respond with warmth and accuracy, escalate issues appropriately, and turn comments/DMs into insights.
  • Partner with creators/influencers and UGC contributors to source, brief, and repurpose content (with usage rights tracked and organized).
  • Track performance weekly (growth, engagement, CTR, saves, watch time) and turn results into clear recommendations.
  • Work smoothly with designers, editors, and marketing leads to ship content on time without sacrificing quality.
  • Stay current on platform changes and beauty content trends, then test quickly and report what you learn.

Qualifications

  • 5+ years of hands-on social media management for a consumer brand (beauty, skincare, haircare, wellness, or lifestyle strongly preferred)
  • Proven ability to create platform-native content that performs (you can explain why a post worked, not just that it did)
  • Strong writing skills with a sharp eye for tone, clarity, and brand consistency
  • Comfort using social scheduling and analytics tools (native analytics is fine; Sprout/Later/Hootsuite is a plus)
  • Experience building and maintaining a content calendar and meeting publishing deadlines in a remote setup
  • Strong communication and reliability in a fully remote environment
  • Ownership mindset: you follow through, spot gaps early, and keep work moving without being chased
  • Beauty industry experience (products, ingredients, routines, launches, creator culture) and strong intuition for what audiences trust
  • Basic short-form editing skills (CapCut, Premiere Rush, or similar) and comfort directing simple UGC edits
  • Experience supporting product launches, promos, and social commerce (Shop links, landing pages, UTM tracking)
  • Experience working with influencers/creators including brief writing and usage rights tracking
  • Light paid social boosting coordination (working with a performance marketer, sharing creative learnings)

Benefits & Perks

  • Access to a $200K+ perk marketplace with discounts on 150+ services.
  • Option to withdraw up to 50% of approved earnings before payday.

How to Apply

To apply for this role, click the Apply button on this page and follow the instructions.

Join Our Communities

The beauty industry is experiencing unprecedented digital growth, driven by influencer marketing and direct-to-consumer engagement. This role is pivotal in translating brand narratives into compelling social content that resonates with a discerning audience. You will leverage expertise in platform-native content creation, community building, and performance analytics to drive brand awareness and customer loyalty. Your strategic input will directly impact ROI by fostering a strong online presence and nurturing brand advocacy within the competitive beauty landscape.

Posted Date

June 2, 2026