Google Ads / PPC Strategist (eCommerce/DTC) - Remote

Right Hook Digital

About the Company

Job Description

Required Skills

Key Responsibilities

• Managing and optimising Google Ads campaigns across Search, Shopping, PMax, Display, Demand Gen, and Video for a portfolio of eCommerce clients
• Owning day-to-day account health — budgets, pacing, performance monitoring, and proactive optimisation
• Building and launching new campaigns, ad groups, and feed-based shopping structures with precision
• Conducting keyword research, search term analysis, and ongoing keyword management
• Developing and executing A/B tests across ad copy, bidding strategies, and audience segments
• Collaborating with our visual creators to brief and align on creative assets
• Preparing clear, insight-led performance reports and contributing to client-facing communications
• Participating in client calls and internal strategy sessions, representing your accounts with confidence
• Staying current with Google Ads platform updates, betas, and best practices — and bringing those insights back to the team
• Ensuring compliance with Google Ads policies and ad approvals
• Scaling campaigns based on performance data and ROI goals
• Troubleshooting tracking issues and managing tag implementation
• Building and maintaining product data feeds using DataFeedWatch and Google Merchant Center

Qualifications

• 2–4 years of hands-on Google Ads experience in eCommerce, with at least some agency or multi-client exposure
• Solid working knowledge of Search, Shopping, Video/YouTube, Demand Gen, and Performance Max — you understand how these campaign types interact and how to prioritise them
• Comfortable managing accounts with meaningful ad spend — you treat a client's budget like it's your own
• Strong analytical instincts — you can look at a dashboard and know what questions to ask, not just what numbers to report
• Clear, confident written and verbal communication (in English) — you're comfortable corresponding with clients and holding your own on a call
• Self-sufficient and proactive in a remote environment — you don't wait to be told what to look at
• Collaborative by nature — you share wins, flag concerns early, and contribute to the team beyond your own portfolio
• Experience with feed platforms (e.g. DataFeedWatch)
• Cross-platform paid media experience (e.g. Meta, TikTok)
• Familiarity with Google Tag Manager and conversion tracking setup
• Exposure to cross-channel campaigns alongside Meta or other paid platforms
• Google Ads certifications (Search, Shopping, or Performance Max)
• Prior experience working with US or AU-based eCommerce brands

Benefits & Perks

• Fully remote and flexible work environment
• Work alongside a high-performing global team
• Collaborate with exciting, fast-growing eCommerce brands
• Culture that supports innovation, learning, and personal growth
• Opportunity for bonuses and long-term engagement

How to Apply

To apply for this role, click the Apply button on this page and follow the instructions.

Join Our Communities

Posted Date

June 10, 2026