Business Developer FT Thessaloniki

Coca-Cola HBC

Job Overview

Location

Thessaloniki, Greece

Employment Type

Full-time

Work Arrangement

On-site

Sector

Sales & Marketing

Experience Level

Mid-level (3-5 years)

Application Deadline

July 18, 2026

About the Company

Coca-Cola HBC is a leading bottler of The Coca-Cola Company, serving 29 countries across Europe, Asia, and Africa. The company is dedicated to creating refreshing moments and delivering iconic brands to millions of consumers daily. They pride themselves on fostering an inclusive environment where diversity thrives, providing equal opportunities for all individuals regardless of background. Coca-Cola HBC emphasizes strong partnerships with customers, continuous market development, and a results-oriented approach, always seeking new growth opportunities. They are committed to innovation, embracing challenges, and leveraging digital tools to maintain their leadership in the beverage industry.

Job Description

Imagine managing a portfolio that's available 24/7, from morning coffee to evening meals with friends. At Coca-Cola HBC, we don't just offer products; we create moments that refresh everyone. As a Business Developer based in Thessaloniki, you will be instrumental in boosting sales and expanding our presence within the Fragmented Trade market, which includes small retail outlets and kiosks.

You will be the face of Coca-Cola Tria Epsilon in the market, engaging with our customers daily. Equipped with real-time insights from our advanced digital tools, you will not only manage a vast portfolio of iconic brands but also act as a trusted partner, collaboratively building lasting value with our clients.

Our sales team thrives on field work, preferring direct interaction over office-bound tasks, and we genuinely enjoy collaborating with diverse individuals every day. Customer satisfaction is our top priority, and we are committed to forging and nurturing strong partnerships. We are highly results-oriented, constantly seeking new market growth opportunities, and we embrace challenges as pioneers in our field.

To apply for this role, click the Apply button on this page and follow the instructions.

Required Skills

SalesBusiness DevelopmentMerchandisingCustomer Relationship ManagementNegotiationMarket AnalysisDigital Tools ProficiencyStrategic Resource UtilizationTeamworkResults Orientation

Key Responsibilities

Enhance sales and develop the Fragmented Trade market (small retail, kiosks).
Meet customers daily, representing Coca-Cola Tria Epsilon in the market.
Manage a portfolio of iconic brands using real-time insights from digital tools.
Build lasting value and trusted relationships with customers, finding optimal solutions for high satisfaction.
Manage a defined territory, supporting existing customers and acquiring new ones to drive sales growth.
Negotiate deals and implement activation activities, focusing on merchandising standards to ensure commercial image and product availability.
Manage company assets effectively at customer points.
Collect market and customer information to adapt strategies and ensure continuous growth.
Strategically utilize all available resources to achieve sales targets, considering environmental sustainability.
Adopt and effectively use new digital tools for optimal results.
Collaborate closely with team members and other departments, such as Trade Marketing, fostering a strong team spirit.

Qualifications

University Degree (AEI/TEI - Higher Education Institution/Technological Educational Institute).
Proven experience in a similar sales position within the small retail sector (promotion, sales, merchandising).
Previous experience in the hospitality/catering sector is desirable.
Valid car driving license.
Availability and flexibility for travel within nearby geographical areas of responsibility.
Ability to work autonomously, maintaining a strong focus on customer needs.
Demonstrated results-orientation with a passion for sales and a strong desire for professional development.

Benefits & Perks

Company car and coverage of travel expenses.
Company mobile phone and iPad.
Monthly bonus based on target achievement.
Private health insurance program.
Free allocation of Coca-Cola HBC products.
Initial support from a dedicated team member for seamless integration and daily activities.
Clear market activation guidelines and access to leading sales tools for performance tracking and goal achievement.
Continuous learning and development opportunities through our Sales Academies.
Opportunity to work with iconic global brands.
Inclusive and diverse work environment.

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Greece's Fast-Moving Consumer Goods (FMCG) sector is experiencing robust growth, driven by evolving consumer preferences and digital adoption. This Business Developer role is pivotal in expanding market share within the fragmented trade segment, leveraging real-time data and advanced digital tools. You will manage a diverse portfolio of iconic beverage brands, driving sales growth and enhancing customer relationships. The position demands proficiency in merchandising standards, strategic negotiation, and market analysis. Success hinges on your ability to identify new opportunities, optimize product availability, and contribute directly to revenue generation and brand visibility across a defined territory, ensuring sustained business impact.