Marketing Officer
Vistara Solutions
Job Overview
Location
Dopemu, Lagos, Nigeria
Salary
NGN 180,000 - 200,000 monthly
Employment Type
Full-time
Work Arrangement
On-site
Sector
Sales & Marketing
Experience Level
Junior (1-3 years)
Application Deadline
April 30, 2026
About the Company
Job Description
Vistara Solutions, a leading study abroad consultancy, is seeking a dynamic Marketing Officer to enhance brand visibility and drive student engagement.
In this role, you will develop and execute comprehensive marketing strategies, plan and execute content across social media platforms, and oversee the production of marketing collaterals. You will also plan and run marketing campaigns, monitor their performance, and implement strategies to build Vistara's presence. The role focuses on generating leads online and optimizing the company website for SEO and user experience.
To apply for this role, click the Apply button on this page and follow the instructions.
Required Skills
Key Responsibilities
- Develop and execute a comprehensive marketing strategy aligned with Vistara's growth targets and brand.
- Plan and execute content across social media platforms.
- Oversee the production of marketing collaterals including brochures, flyers, email newsletters, and blog posts.
- Manage posting calendar and ensure brand consistency.
- Plan and run marketing campaigns, monitor, analyze, and report on campaign performance, adjusting strategies to improve ROI continuously.
- Track key digital metrics including reach, engagement rate, website traffic, cost per lead, and conversion rates.
- Develop and execute strategies to build Vistara's presence outside.
- Generate leads online and activations, lead capture forms, and funnels that convert social media traffic into consultations.
- Optimize the company website for SEO and user experience to increase organic traffic and inquiries.
- Track performance metrics (engagement, reach, leads) Use tools like Google Analytics and Meta Ads Manager.
Qualifications
- Bachelor's degree in marketing, Business, or related field.
- Experience in a marketing role (experience in the education or service industry is a plus).
- Experience running and managing paid ad campaigns on Meta Ads Manager and/or TikTok Ads.
- Excellent organizational, project management, and communication skills.
- Proficiency in Microsoft Office Suite and familiarity with CRM or lead tracking tools.
- A genuine interest in education and helping students is a bonus!
Benefits & Perks
- Ability to thrive and grow in a fast-paced environment
- Competitive Salary
- HMO
How to Apply
Send your CV to go2hr@vistarasolution.com using "Marketing Officer" as the subject title
Join Our Communities
Nigeria's education sector is experiencing significant growth, particularly in the study abroad consultancy niche, as more students seek international educational opportunities. This Marketing Officer role is crucial for enhancing brand visibility and driving student engagement within this expanding market. Key technical keywords include brand strategy, content marketing, social media management, and lead generation funnels. The role's impact is measured by its contribution to student enrollment numbers and Vistara Solutions' position as a trusted partner in international education.
Posted Date
April 15, 2026
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