Growth Marketing Engineer (Remote, Full-Time)

Texas Sports Academy Main

Job Overview

Location

United States

Employment Type

Full-time

Work Arrangement

Remote

Sector

Sales & Marketing

Experience Level

Senior (5-8 years)

Application Deadline

July 18, 2026

About the Company

Texas Sports Academy is an innovative K-12 educational institution dedicated to serious student-athletes. The academy provides a unique learning model, enabling students to cover twice the academic material in just two hours daily. This efficient approach frees up their afternoons for intensive athletic development. Students at the academy benefit from coaching by former professional and Division 1 athletes, ensuring high-standard training. The institution is committed to fostering both elite academic achievement and top-tier athletic prowess, preparing students for success in both fields.

Job Description

Texas Sports Academy is seeking a highly skilled and innovative Growth Marketing Engineer to spearhead our paid acquisition initiatives. This pivotal role involves leading our Facebook and Google Ads programs, leveraging cutting-edge engineering principles and artificial intelligence to drive unparalleled efficiency and performance.

You will be instrumental in designing, implementing, and optimizing our marketing systems, ensuring seamless automation and robust data integration. This is an exceptional opportunity for a professional who has a proven track record in managing significant paid acquisition budgets and delivering measurable improvements in key performance indicators such as cost per lead, conversion rates, and return on ad spend.

To apply for this role, click the Apply button on this page and follow the instructions.

Required Skills

Facebook AdsGoogle AdsPaid AcquisitionMarketing AutomationAI Development ToolsLLMsMeta Ads ManagerGA4SegmentHubSpotZapierMakeData AnalysisAttributionCost Per LeadReturn on Ad Spend (ROAS)Landing Page OptimizationFunnel DevelopmentCreative DirectionAudience DevelopmentBudget AllocationPerformance ReportingCRM IntegrationData Pipelines

Key Responsibilities

Lead end-to-end Facebook Ads and Google Ads programs, including strategy, creative direction, audience development, budget allocation, testing, and performance reporting against CPL and enrollment targets.
Design and implement marketing automations, integrations, and internal tools for lead routing, reporting, and CRM integration.
Build tracking mechanisms, dashboards, and data pipelines to measure performance across advertising, website, and the enrollment funnel.
Develop and iterate on high-converting landing pages, forms, and lead capture experiences for specific campaigns and audiences.
Apply Large Language Models (LLMs) and AI development tools to generate code, produce and refine ad creative, analyze performance data, and automate repeatable marketing tasks.
Own and report on pipeline, spend, and unit economics, providing informed recommendations for investment and spend optimization.

Qualifications

Demonstrated experience using code, scripts, or automations to enhance marketing program performance, including work on landing pages, tracking, integrations, or workflow tooling, with clear descriptions of results.
Proven personal ownership and management of Facebook Ads and Google Ads accounts, with a track record of improving specific performance metrics.
Hands-on experience with marketing stack tools such as Meta Ads Manager, Google Ads, GA4, Segment, HubSpot, Zapier, or Make.
Proficiency in integrating AI coding tools and large language models into your core workflow, understanding their value and effective application.
Strong data and analytics fluency, capable of independently pulling data, building dashboards, and reasoning clearly about attribution, cost per lead, and payback periods.
Possess an owner mentality, comfortable with accountability for both technical execution and campaign outcomes without constant oversight.
Bonus: Background in direct response and performance marketing, particularly in direct-to-consumer or education sectors.
Bonus: Ability to produce short-form ads or effectively brief video editors for creative content.
Bonus: Personal or professional experience in competitive athletics or K-12 education.

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The digital marketing landscape in the United States is rapidly evolving, driven by AI and automation. This Senior Growth Marketing Engineer role focuses on revolutionizing paid acquisition for a K-12 sports academy. You will architect and manage Facebook and Google Ads programs, leveraging advanced engineering principles and AI tools to optimize performance. Key responsibilities include implementing sophisticated automation, designing robust data pipelines, and developing high-converting landing pages. This position demands expertise in `performance marketing`, `ad platform APIs`, `AI-driven creative optimization`, and `CRM integration`. Your impact will directly translate into enhanced `cost per lead` and `return on ad spend`, significantly contributing to the academy's enrollment growth and market penetration.