Principal Growth PM
Bizee
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Job Overview
Location
Remote
Employment Type
Full-time
Work Arrangement
Remote
Sector
Information Technology & Software
Experience Level
Senior (5-8 years)
About the Company
Bizee, formerly known as Incfile, is a pioneering company dedicated to transforming the entrepreneurial landscape. Having assisted over a million entrepreneurs in starting and managing their businesses, Bizee is evolving into an AI-powered operating system designed for entrepreneurs.
The company champions self-determination, grit, and earned success, focusing on delivering tangible results through its products. Bizee's mission is to empower everyday individuals to realize their business aspirations by providing essential tools and resources. They are committed to offering top-tier services at accessible prices, fostering a supportive environment for their team members, and driving innovation in business formation and support services.
Job Description
Bizee is seeking a Principal Growth Product Manager to revolutionize its on-site conversion funnel. This role is critical for optimizing the customer journey from initial engagement through to purchase, directly impacting key business metrics.
You will lead a dedicated Growth team, shaping priorities and driving the development of metric-moving strategies. A core responsibility will be establishing and running a robust A/B testing program with statistical rigor, ensuring credible and repeatable results.
Success in this position hinges on demonstrable improvements in visitor-to-purchase conversion rates and revenue per visitor. You will be accountable for creating transparency and consistency through a well-managed backlog, a predictable experimentation system, trustworthy data instrumentation, and a clear pricing activation playbook.
To apply for this role, click the Apply button on this page and follow the instructions.
Required Skills
Key Responsibilities
- Own the on-site conversion funnel end-to-end: package selection, checkout, post-checkout, and pricing presentation.
- Manage the backlog of a dedicated Growth team, shaping priorities and being accountable for shipping metric-moving strategies.
- Build and run the A/B testing program with statistical rigor, ensuring orthogonal testing and no underpowered reads.
- Translate pricing and packaging strategy into shipped, measurable outcomes.
- Create transparency, quality, and consistency through a healthy Growth team backlog with clear prioritization and documented funnel requirements.
- Establish a robust experimentation system with a test backlog, orthogonal scheduling, documented read standards, and a predictable test cadence.
- Ensure trustworthy instrumentation by auditing GA4 and Amplitude, triaging gaps, and implementing a fix plan.
- Develop a live revenue-per-visitor dashboard that the team actively uses.
- Create a repeatable system for taking research to on-site SKUs, bundles, test plans, and rollouts.
- Drive outcomes through cross-functional collaboration with engineering, data, design, marketing, finance, and operations.
Qualifications
- Deeply analytical mindset, thinking in statistical power, sample sizing, and segment-level reads.
- Ability to pull and interpret funnel and behavioral data without constant reliance on engineering or analytics.
- Marketing systems fluency, understanding paid traffic behavior and its impact on funnel design.
- Familiarity with UTM hygiene, attribution, and the consequences of instrumentation gaps.
- Conversion-focused approach, framing problems in terms of conversion, revenue per visitor, and checkout drop-off.
- Proven track record of running structured experiments that produced credible, actionable reads.
- Experience with CRO execution tools like StatSig, Optimizely, or VWO, understanding their limitations.
- Understanding of pricing psychology, packaging presentation, and how UI decisions influence purchase behavior.
- Comfort working alongside AI tools for analysis, hypothesis generation, or personalization.
- Effective cross-functional collaboration skills, building alignment across various departments.
Benefits & Perks
- Health Care Plan (Medical, Dental & Vision)
- Life Insurance (Basic, Voluntary & AD&D)
- Virtual Wellness Resources
- Work From Home
How to Apply
This job has expired
Join Our Communities
The digital landscape for entrepreneurship services is experiencing rapid expansion, driven by AI-powered solutions. This role is pivotal in optimizing the conversion funnel for Bizee, a company dedicated to empowering entrepreneurs. You will own the end-to-end on-site conversion process, from package selection to checkout and pricing presentation. Your responsibilities include managing a dedicated Growth team's backlog, driving metric-moving strategies, and executing rigorous A/B testing programs. Success will be measured by demonstrable improvements in visitor-to-purchase conversion rates and revenue per visitor, directly impacting business ROI and growth.
Posted Date
June 26, 2026
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