Digital Marketing and Sales Executive, B2B SaaS
Digitals AI Inc
Job Overview
Location
Hyderabad, Telangana, India
Employment Type
Full-time
Work Arrangement
On-site
Sector
Sales & Marketing
Experience Level
Mid-level (3-5 years)
Application Deadline
June 28, 2026
About the Company
Digitals AI Inc is at the forefront of AI innovation, developing a suite of cutting-edge solutions designed to transform various industries. Their product portfolio includes Hiry AI for recruitment, Finy AI for finance, ZSocial AI for social media management, Shopy AI for e-commerce, and TrueFt AI for fraud detection.
The company is dedicated to leveraging artificial intelligence to create powerful, user-friendly tools that drive efficiency and growth for businesses. They are a forward-thinking organization committed to pushing the boundaries of AI technology and are seeking talented individuals to join their mission.
Job Description
We are seeking a dynamic Digital Marketing and Sales Executive to spearhead our B2B SaaS growth initiatives. This role is crucial for developing and implementing integrated digital marketing strategies that enhance online visibility, drive lead generation, and boost sales conversions.
You will be the key link between our marketing and sales departments, ensuring cohesive strategies that attract, engage, and convert potential customers across all digital channels. Your primary focus will be to lead digital strategy to generate qualified leads, foster engagement, and increase revenue for our rapidly expanding SaaS product.
This position requires close collaboration with sales, product, and customer success teams to align campaigns, optimize conversion funnels, and support account-based growth strategies. You will play a vital role in shaping our market presence and driving business success.
To apply for this role, click the Apply button on this page and follow the instructions.
Required Skills
Key Responsibilities
- Design and execute multi-channel marketing strategies including SEO/SEM, paid ads (Google, LinkedIn, Meta), email nurture, content marketing, social media, and webinars to fuel lead generation and deal flow.
- Deploy lead generation programs, nurture sequences, and optimize landing pages and funnels through CRO and A/B testing.
- Collaborate with sales to target high-value accounts, define MQL/SQL criteria, and support pipeline building with content and paid outreach.
- Create and manage blogs, white papers, case studies, infographics, and video content, while driving SEO and on-page improvements to boost organic reach.
- Manage marketing automation tools (HubSpot, Marketo, Pardot) and CRM systems (Salesforce), building nurture workflows, lead scoring automation, and report integrations.
- Track KPIs (CPL, CAC, conversion rates, LTV), generate insights, optimize ROI, and present findings to leadership.
- Optimize spend across ad platforms, tools, and agencies, ensuring cost-efficiency and performance.
- Coordinate with internal teams (product, design, CSM) and manage freelancers or agencies to deliver campaigns.
Qualifications
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- 4-10 years of experience in digital marketing, with a preference for B2B SaaS or technology sectors.
- Hands-on experience with SEO, SEM, PPC (Google Ads, LinkedIn), social media ads, and email nurture campaigns.
- Proficiency in marketing automation platforms (HubSpot, Marketo, Pardot) and CRM systems (Salesforce).
- Strong analytical skills with comfort using Google Analytics, GA4, Looker Studio, or similar tools.
- Excellent communication, project management, and collaboration skills.
- Prior experience in SaaS, B2B, enterprise, or mid-market demand generation.
- Familiarity with Account-Based Marketing and paid/social growth strategies.
- Experience with A/B testing and conversion optimization.
- Content creation or proficiency with creative tools (Canva, Adobe, video editing).
- Leadership or mentoring experience, including managing junior team members or cross-functional initiatives.
Benefits & Perks
- Competitive base salary with performance-based incentives.
- Health, wellness, and leave benefits.
- Professional development allowance (courses, conferences).
- Flexible work arrangement (remote/hybrid where possible).
How to Apply
To apply for this role, click the Apply button on this page and follow the instructions.
Join Our Communities
The digital marketing landscape is rapidly evolving, with B2B SaaS companies in India increasingly leveraging integrated strategies for growth. This role is pivotal in driving online visibility, generating qualified leads, and optimizing sales conversions within this dynamic sector. You will be instrumental in bridging the gap between marketing and sales, ensuring cohesive strategies that attract, engage, and convert potential customers across digital channels. Your efforts will directly impact revenue growth through strategic campaign planning, demand generation, and funnel optimization, requiring expertise in areas like SEO/SEM, marketing automation, and CRM integration.
Posted Date
June 14, 2026
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