GAM - Creator Marketing

WLDD

Job Overview

Location

Bengaluru, Karnataka, India

Employment Type

Full-time

Work Arrangement

On-site

Sector

Sales & Marketing

Experience Level

Mid-level (3-5 years)

Application Deadline

June 29, 2026

About the Company

WLDD Pvt Ltd is a forward-thinking media and marketing company based in India, dedicated to a digital-first approach. They specialize in leveraging organic media, meme marketing, influencer partnerships, and content-driven brand solutions to connect with audiences. Operating at the nexus of culture, creators, and communities, WLDD empowers leading consumer and digital-native brands to enhance their awareness, engagement, and cultural relevance across various social platforms. They achieve this through a unique, integrated ecosystem that includes proprietary meme networks, creator collectives, and established media assets like ScoopWhoop and AdParody. WLDD's model focuses on delivering scalable, content-centric distribution strategies. By combining expert strategy, compelling storytelling, and organic reach, they engineer significant attention for brands.

Job Description

WLDD Pvt Ltd is a leading integrated digital media and marketing company in India, renowned for its expertise in organic media, meme marketing, influencer collaborations, and content-led brand strategies.

We are seeking a Group Account Manager (GAM) specializing in Creator Marketing to spearhead the planning and execution of creator-led campaigns. This pivotal role involves managing a diverse portfolio of client relationships and guiding teams to deliver impactful work that resonates with target audiences.

In this strategic position, you will serve as the primary client contact, ensuring seamless campaign progression and fostering strong, trust-based relationships. You will also mentor team members, driving their growth and contributing to the overall strategic direction of creator marketing initiatives.

This role is crucial for maintaining brand relevance in today's digital landscape. You will have significant autonomy to shape campaigns and influence how the team approaches creator marketing, making a direct impact on client success and creator partnerships.

To apply for this role, click the Apply button on this page and follow the instructions.

Required Skills

Creator EconomyInfluencer MarketingSocial MediaCampaign ManagementClient Relationship ManagementContent StrategyBudgetingTeam LeadershipInternet CultureNegotiation

Key Responsibilities

Own a portfolio of key client accounts, acting as the senior point of contact across creator marketing campaigns.
Understand each client's brand, audience, and goals deeply, and translate them into creator strategies that deliver.
Build long-term trust by being reliable, proactive, and clear in every interaction.
Identify opportunities to grow accounts through new campaign formats, creator partnerships, and platforms.
Plan and oversee creator-led campaigns across the full spectrum of the creator economy — individual creators, communities, and large creator collectives.
Match the right creators to the right briefs based on audience fit, content style, and campaign objectives.
Manage timelines, deliverables, and budgets across multiple campaigns running in parallel.
Work closely with creators and internal teams to keep content on-brief, on-brand, and on-time.
Lead and mentor account and execution team members, helping them grow in confidence and capability.
Review work, give clear feedback, and set a strong example of how to manage clients and campaigns well.
Coordinate across strategy, creative, and operations teams to keep work joined-up and moving smoothly.
Track campaign performance against agreed objectives and report clearly to clients and internal stakeholders.
Use creator and campaign data to understand what's working and make sharper recommendations over time.
Keep clean, organised records of campaign briefs, creator information, and deliverables using the team's management system.

Qualifications

Strong understanding of the creator economy across platforms — Instagram, YouTube, and emerging formats.
Proven experience managing creator, influencer, or social-led campaigns from brief to delivery.
Confident client-facing skills: you can lead a conversation, manage expectations, and build trust.
Ability to juggle multiple campaigns and accounts without dropping the details.
Comfort with creator vetting, negotiation, and relationship management.
Solid grasp of campaign budgeting, timelines, and deliverable tracking.
Experience reading campaign performance data and turning it into clear recommendations.
Excellent written and verbal communication.
Experience guiding or mentoring junior team members.
A genuine interest in internet culture, content, and what makes audiences engage.

How to Apply

To apply for this role, click the Apply button on this page and follow the instructions.

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The Indian digital marketing landscape is rapidly expanding, driven by innovative approaches to brand engagement. This role is pivotal in shaping that future by leading creator-led campaigns. You will leverage industry-specific keywords such as influencer marketing, meme marketing, organic media, and content strategy. Your impact will directly influence client ROI by scaling brand awareness and cultural relevance. This position offers a leadership opportunity to define best practices in a dynamic and growing sector.